Tuesday, April 24, 2012

That Monday morning feeling

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Christopher Weir - That Monday morning feeling

Today is Monday, the start of mine and most people’s week. Much like most other people I have my morning routine, and if this is disrupted it will spill over into the rest of the day and I will be a pain to be around, it is not a pleasure to start my day with a hot shot of caffeine, but a necessity.  

This routine isn’t filled with excitement but I need this routine to set me up for the rest of the day. It starts with boiling the kettle for my morning wake up coffee and is followed by a bowl of cereal whilst I load up my laptop to check my emails before moving on to work on my tasks for the day. Recently however, I have found that this routine is taking up more and more of my day. Previously I would work my way through my emails whilst eating my breakfast and be free to start working properly half an hour after waking up (the joys of working from home) however, more and more these days my emails are taking up a disproportionate amount of my time.

This morning I went through my usual routine up until the point where I took that first joyous sip my wake up juice to find that I had 166 new emails that had collected over the weekend. I somehow doubt that my laptop appreciated its nice warm coffee scented shower this morning but that is what it had. This was not just Information Overload, this was more a case of Information Overwhelmed! On top of this I have Twitter accounts, Facebook accounts and LinkedIn to monitor and it was at this point I began to realise what people are referring to when they mention Information Overload.

It is far too easy to send communication through the digital medium, with companies utilising (and sometimes abusing this) to reach as many people as possible. Email and social media are here to stay so what we need to do is better manage our communication, instead of fighting against this tide of information we must all learn to manage it better so as to not become overwhelmed. Thankfully, this is an area which developments are occurring and hopefully information overload will instead become a thing of the past. 

You can help make this happen by giving our  product a trial - Unified Inbox 

To help make this dream a reality then please support us on AngelList

chris@unifiedinbox.com

 

Thursday, April 19, 2012

PRESS RELEASE: Email is not broken. But better clients are needed.

FOR IMMEDIATE RELEASE:

 

Contact Person: Toby Ruckert (@tobyruckert) or Ursula Hoult (@ursulahoult)
Company Name: Unified Inbox
Telephone Number: +1 408 490 3430 ext. 700
Email Address: ceo@unifiedinbox.com
Web site address: http://unifiedinbox.com
Twitter: @unifiedinbox
Press information: http://unifiedinbox.com/press.html

 

______________________________

 

Email is not broken. But better clients are needed. Is this a dream combination?

18 April 2012 — With today's launch of the PowerInbox integration, users of Unified Inbox now have the ability to get new levels of interactivity in their emails.

With the PowerInbox integration, if a Unified Inbox user gets an update about a new Twitter follower, they don't just get the bare bones information and a link that leads them on the Twitter homepage, now they get a much richer set of information right there in the email and the ability to tweet or message that user - all without leaving their email in Unified Inbox. 

A driving force behind the development of Unified Inbox was the desire to help users collaboratively manage and integrate social media with email in their companies. The collaboration that users are looking for means that if someone tweets about their company, the tweet can be easily handled (within Unified Inbox) by the people most qualified to do so. This use case often applies in the e-commerce sector, especially where internal and external communication meet.

"We're a company dedicated to making communication simpler and more meaningful. So when PowerInbox approached us about empowering our users emails with an in-message app, we asked only one question - when can we start?“ says Toby Ruckert, Founder and CEO of Unified Inbox.

The integration offers added functionality that makes Unified Inbox users even more effective at handling their social media reaching them via their email inbox. The initial PowerInbox functionality covers Facebook, Twitter, Groupon, Flickr and other services to be announced shortly.

"Getting the most out of your email is a huge problem we all face and Unified Inbox has a really novel approach to solving this by bringing all your inboxes together. This was in complete alignment with our vision at PowerInbox and it was great to be involved with the launch of this exciting product. Unified Inbox users are going to get to experience all PowerInbox functionality right in their email without any downloads, and this wouldn't have been possible without the vision of the fantastic team at Unified Inbox - our entire integration took less than an hour to complete, a win for everybody involved." says Matt Thazhmon, Founder & CEO of PowerInbox about the integration experience with Unified Inbox.

Any time one company integrates their product with another there is the possibility for disaster but when the Unified Inbox Chief Technology Officer, Emy Carlan, was asked about this he said "It was by far one of the smoothest integrations we've done to date. This integration has had the biggest immediate impact on our software's value proposition and the volume of positive user feedback associated with it.“

When asked why interactive emails made sense for his users, Toby responded: “Unified Inbox users have made the choice to proactively manage the email overload in their personal and professional lives. One of the biggest causes contributing to overload are email notifications. By allowing greater interaction with key sites from within their emails, the PowerInbox integration within Unified Inbox reduces the time the users spend in different applications and reduces the number of clicks to a minimum and so increases the users productivity to a maximum."

 

 

Summary: Unified Inbox and PowerInbox integration brings new levels of interactivity into emails as a standard feature.

About Unified Inbox: Unified Inbox is the creator of the world's first true mobile unified communications app in the form of a unified inbox. With Unified Inbox you can stop overload and start living. Get all your messages in one place: anywhere, anytime. 

About PowerInboxPowerInbox is a provider of email technology that enables live content to operate directly within the body of your email (for instance, one click shopping within email, viewing Facebook pictures and comments in email and tweeting directly from email),

 

 

Captions for images:

  • UIB Twitter 1: What a non-Unified Inbox customer sees when they open a Twitter notification email.
  • UIB Twitter 2: What a Unified Inbox customer sees when they open a Twitter notification email. Note the ability to respond and tweet the other person, from within your email.